A report published in the Financial Times on Sunday that the Wall Street Journal will soon charge some amounts to nonsubscribers micorpayment to provide individual articles access.
Dow Jones editor in chief Robert Thomson says about the service that it is quite sophisticated and it will be launched in the coming autumn. Under this new system, those occasional users that don’t prefer to pay over $100 for WSJ.com subscription.
The Wall Street Journal is one of those few daily newspapers that are still charging for some online content. During 2007, the New York Times had to abandon an experiment continued for two years in a model of web subscription and it shows that the estimates for subscriber revenue of the company were smaller than the sales of the advertising.
Lots of new payment models can be seen these days, as a dramatic contraction can be seen in the newspaper industry these days. A large number of users have online sources to find the latest news and a considerable decline has been noticed in the number of subscribers and advertising revenues of these newspapers.
During the last two months some newspapers have made announcement about lay off their staffs and similarly some have said that they will have to take the similar steps in the coming days.
Most of these publishers already have eyes on news aggregator and search engines and according to Google that content written by executives and publishers of the magazines and newspapers is proving quite perky for it.
Source: news.cnet
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Tags: a report published, financial times, new york times, online content, wall street journal
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