This announcement has came from yahoo’s platform and it has been declared that the yahoo users will now be able to view their Facebook updates and News on the own yahoo home page even on the yahoo mail and other sites of yahoo.

It is also reported that some more integration of both these platforms is expected for the future and in a statement yahoo said “to give people one simple, trusted place to share information and connect. We think this offers great benefit to people across the Web, and it’s key to helping Yahoo extend our reach and increase engagement”.

This new collaboration was also liked on the Facebook’s side and in a statement Ethan Beard, director of Facebook Developer Network said that “by integrating with Facebook on a global scale, Yahoo is building upon an already valuable brand to give people easy ways to share the content they enjoy on Yahoo! with their friends on Facebook”.

Thus this new act will bring more ease of sharing information on both these platforms and the yahoo users will now enjoy the vast world of social networking a bit better than before.

Credit:flickr

With much speculations Yahoo and Microsoft has finally teamed up to produce their first ever joint venture work. This is to produce their search engine. This joint venture is meant to bring Bing some upward moving scenario in the search market. There will be a few quid on the back of the resulting revenue and get Google on their firing line as well.

Microsoft’s Bing search is all about empowering Yahoo for the future. These handlings can be done with the right sales put up and shaking the lion’s share of revenue that Yahoo has been receiving through their mega ads in the last few years.

Yahoo is the second most popular search engine after Google. The Bing browser is now about to get popular with influence of Yahoo. Bing is still hovering on the edge to even reach the 3% mark among the popular search engines. Google takes the mammoth response with 67% while Yahoo gets 8% of the market. The partnership for Yahoo could mean commercial success in the long term even though it may mean short term sacrificing of goals.

Source: techradar

• The Home Page:

Starting from where the search starts, let us talk about the home pages of Google, yahoo and Bing. Google has white background with the word Google written in typical colors; blue, red, yellow and green. There are times when we see various kinds of paintings around this word. Images, News, Groups, Books, Scholar, and Gmailare the main tabs on the top left. A lot of other features are there in the “more” section.

Yahoo search home page, on the other hand, is simpler than Google’s. It has plain white background with Yahoo written in red and options like Web, Images, Video, Local, and Shopping on the top of search bar.  More options are available in the “More” section.

Now, Bing is a bit attractive than the previous plain white pages. With Bing written in white, a search bar and options like Images, Videos, Shopping, News, Maps and Travel, the search engine is equipped with beautiful backgrounds. These backgrounds are usually photos of different parts of world, with small highlighted sections that tell a story about the location. Go to MSN, Windows Live and Bing Travel straight from this home page. In terms of appearance and looks, Bing home page is certainly on the top of other search engines.

• Search Results:

As far as Bing is concerned, the search results are comprised of two categories; on the left hand side there are quick tabs to centralize the search, and a central array of categorized search results.

Yahoo has a main array of categorized search, plus a right hand column of sponsored results. On the top, similar search phrases are also provided.

Do I need to tell about how Google search result page looks? It is almost same as the Yahoo result page in looks, with categorized search mainly on the page, and a right hand column of sponsored search. In terms of quality of search results, this is obvious that Google has no match.

• Airfare Search:

Regarding airfare search, Bing is the winner. It has included the Faircast Technology in Bing Travel, which shows recent history of airfares, as well as predicts likely future modifications in the rates. Yahoo comes second with providing the facility to compare aerial fares. Sadly, Google renders no such service. So, with all honesty, Bing is given the trophy for best airfare search.

• Hotel Search:

Again, this is the department of Bing and Yahoo, only. Google does not offer a travel service. Bing uses the same technology for hotel search too. Search for accommodation in a specified area, and Bing will show the historical rates of hotels along with the current ones, and will tell you whether the current deal is good to have. Yahoo Travel tells the searcher about ‘Getaway Sale’ pricing for hotel rooms in case such pricing is being offered. ‘Good Deal’ tag is displayed with a result when such discount is being made as a part of promotion offered by Yahoo. Price range search is also part of Yahoo search. Here, Yahoo deserves to stand in the middle block of victory stand.

• Refining Search:

When it comes to search refining; Bing stands out from the other search engines. Its Explorer Pane is present on left side of every search, so the refinement is just a click away. As far as Google and yahoo are concerned, an extra click is needed to show the options in Yahoo as well as Google. Therefore, Bing again gets the award in refined search.

• Video Search:

At last, here is something interesting. When you search for “Akon” in videos on Bing, you will get a whole lot of video results. Interestingly, almost 90% of these videos are by AOL or MySpace (of course, YouTube is powered by Google!). Choose one of the videos and you will get it paying on the top of results. Also, these results can further be refined by length, screen size, resolution etc.

Google shows the results as the user chooses; in grid or in large thumbnails. One can filter the results by duration and source. Clicking a video will play it in the upper right corner of the window.

As far as yahoo videos are concerned, it offers “Official Videos” option. It either plays the videos at the down side of the window, or takes to the server. Best among all these three in video search department is indeed Bing.

So, each of these three is specialist in certain areas and their expertise differs in various departments of search. Seriously speaking, Bing seems to have enough potential to threaten Google’s monopoly. Anyways, the fact is that whenever we have to make a search about something, we “Google it”. I suppose Bing has to go a long way in order to make its phrase!

Source: pcworld

She wants to improve decision making and promote better accountability among Yahoo’s executives and for this very purpose she is expecting a simpler and better management structure in the company.  She has already removed Chief Financial Officer Blake Jorgensen from his office and has hired Elise Steele as the company’s new chief marketing officer. They are quite high level actions for better management of the company.

It’s time that will tell how much she succeeded in her efforts to bring back the lost glory of a sinking ship.

Written by “Aftab Bashir”

“The web is full of mess these days and now we want publishers to be better able to cleanout huge amount of junk,” says Matt Cutts, who is heading spam fighting efforts at Google.”

“I believe that it will get more traction after some time,” Cutts adds.

There are many publishers on the web which have various URLs and all point towards similar page. The problem is quite significant with publishers who have huge sites just as e-commerce firms. It becomes quite difficult and confusing for search engines and they often seem to index one page several times.

Nathan Buggia, who is a lead programmer at Microsoft, says: We are excited that all are backing up this implementation and it would definitely be quite beneficial for various publishers as it will provide them a chance to have better exposure via search engines.”

Every search engine has developed its technology to find out duplicates and the effectiveness of these technologies seems to vary.